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Pick and Pack Services Australia

Ecommerce orders are won or lost at the pick and pack stage. A wrong size, a missing item or a late dispatch is rarely forgotten by a customer, and it is exactly why pick and pack is treated as a specialist discipline at Freckl rather than a generic warehouse task.

Pick and pack services are provided across Australia for fashion, beauty and ecommerce brands that need every order picked correctly, packed carefully and dispatched on time, every time.

Image by Cova Software

What Pick and Pack Fulfilment Includes

  • Inventory is received, checked against purchase orders and put away with barcode scanning

  • Orders are picked using scan-verified processes so the right SKU, size and colour reach the box

  • Products are packed with brand-appropriate materials, protective inserts and, where requested, branded unboxing elements

  • Orders are labelled, manifested and handed to the courier network within agreed dispatch windows

  • Stock levels are updated in real time so the online store is never left overselling

How an Order Moves Through the Warehouse

  1. Order is received from Shopify, WooCommerce or another connected platform, usually within minutes of checkout.

  2. Stock is allocated against real-time inventory so only available items are picked.

  3. The item is picked using a barcode scanner, which confirms the exact SKU before it leaves the shelf.

  4. The order is packed according to the brand's packaging rules, including inserts, tissue or branded satchels.

  5. A shipping label is generated and the order is handed to the courier ahead of the daily cut-off.

  6. Tracking is pushed back to the store automatically, so the customer is notified without manual work.

This process is documented in detail on the Fulfilment Operational Standards page, where dispatch SLAs and accuracy targets are outlined in full.​

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Accuracy Is Treated as the Whole Job, not a Bonus

Every pick is scan-verified before it is packed, which is how order accuracy is kept high even during peak trading periods. Inventory accuracy is covered in more depth on the Inventory Accuracy page, including how cycle counts and barcode receiving are used to stop discrepancies before they reach a customer.

Pick and Pack Across Every Sales Channel

Pick and pack is connected directly to the platforms a brand already sells on, including Shopify, WooCommerce and Amazon. Orders are pulled in automatically, so nothing needs to be re-entered or double-handled.

Image by Compagnons

Custom Packaging Is Built Into the Same Process

Branded packaging, tissue wrapping, inserts and gift-ready presentation are not treated as an add-on. These details are covered on the Custom Packaging and Branded Unboxing page and applied at the pack bench as part of the standard workflow.

Trusted by leading fashion & e-commerce brands

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Fabric Drop

What our clients think...

Since we moved our 3PL over to Freckl six months ago, our experience has been nothing short of fantastic.

Andrew runs a tight ship at Freckl and this has allowed our small business to scale while still delighting our customers.

We ship both fragile as well as personalised products with each having specific packing requirements. These products have been consistently packed and shipped correctly by Freckl staff which has significantly reduced the number of customer services issues we need to resolve.

The inventory management system used by Freckl is a widespread leading system used by many 3PLs and this integrates fully into our Shopify.

Highly recommended.

Timothy Bligh

Founder of Ever Vessel

FAQs

What does pick and pack mean?

Pick and pack refers to the process where an item is retrieved (picked) from warehouse storage and prepared (packed) into a shipment ready for dispatch. It is the core function of any ecommerce fulfilment service.

What does a 3PL fulfilment process look like?
 

A typical process runs from inventory receiving, through storage, order picking, packing, labelling and dispatch, followed by tracking updates being sent back to the ecommerce store automatically.

How does a 3PL pick orders?

Orders are picked using barcode scanning against the original order, which confirms the correct SKU, size and colour are selected before the item is packed.

How does a 3PL pack ecommerce orders?

Orders are packed according to a brand's specific packaging guidelines, which can include branded boxes or satchels, tissue paper, inserts, and protective materials for fragile items.

How quickly can a 3PL dispatch orders?

Dispatch speed depends on the cut-off time an order is received by. Orders placed before the daily cut-off are typically picked, packed and handed to the courier the same day.

Do 3PLs offer same-day dispatch?

Same-day dispatch is offered where an order is placed before the cut-off time, which is detailed on the Same Day Dispatch page.

Concrete Wall

Ready to supercharge 
your fulfilment?

Get in touch today and start experiencing the new era of 3PL

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