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How Freckl 3PL Helped Outside Beauty & Skincare Scale Efficiently During Peak Seasons and Save on Operational Costs

  • Writer: Freckl 3PL
    Freckl 3PL
  • Jul 16
  • 3 min read

Updated: Aug 19

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Background:


Outside Beauty & Skincare, founded by Australian actress Maddison Brown, became a leading brand in the Australian skincare market with its premium products. As the brand grew, they faced challenges managing logistics during peak seasons while keeping operational costs in check during slower periods. Freckl 3PL provided the perfect solution.


The Challenge:


With increasing demand and fluctuating sales cycles, Outside Beauty & Skincare needed a logistics partner who could scale their fulfillment capacity during high-demand periods (e.g., Black Friday, holiday sales) and scale back during quieter times to avoid unnecessary costs. Managing in-house logistics for a growing brand became unsustainable.



How Freckl 3PL Solved Their Challenges:


  • Scalable Logistics During Peak Seasons: Freckl 3PL allowed Outside Beauty & Skincare to quickly increase fulfillment capabilities during high-demand periods, ensuring no order delays, even during sales surges. Our system enabled them to manage peak season rushes without worrying about additional overhead costs or fulfillment bottlenecks.


  • Cost Savings During Off-Peak Seasons: Freckl’s flexible fulfillment model helped Outside Beauty & Skincare scale down their operations in the off-season, saving significantly on labor and warehouse costs. With Freckl handling logistics, they avoided the burden of maintaining an in-house team and infrastructure year-round.


  • Efficient Order Fulfillment: Freckl’s automated inventory and order management system allowed Outside Beauty & Skincare to fulfill orders accurately and quickly, improving customer satisfaction and retention.

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The Results:


By partnering with Freckl 3PL, Outside Beauty & Skincare saw measurable results:


  • 50% Cost Savings During Off-Peak Seasons: Outsourcing logistics to Freckl allowed the brand to eliminate costly fixed expenses during quieter months.


  • 30% Faster Fulfillment Times: With Freckl’s efficient order processing system, fulfillment times were reduced by 30%, improving delivery speed.


  • Seamless Scalability During Peak Seasons: Freckl’s ability to scale operations quickly helped Outside Beauty & Skincare manage peak season demand effortlessly.


Conclusion: Freckl 3PL’s flexible logistics solutions enabled Outside Beauty & Skincare to scale their operations without the stress of managing in-house fulfillment. By reducing operational costs during slower periods and ensuring efficient handling during busy seasons, Freckl helped the brand grow smoothly and cost-effectively. Want to learn more about how Freckl can help your business scale? Contact us today!


FAQs


1. How did Freckl help Outside Beauty & Skincare scale operations during peak seasons in Sydney?


Freckl enabled Outside Beauty & Skincare to scale operations by offering flexible 3PL warehousing, real-time order tracking, and fast fulfillment in Sydney—ensuring seamless customer experiences during peak retail seasons and eliminating bottlenecks in beauty and skincare logistics.


2. What operational savings did Outside Beauty & Skincare achieve using Freckl’s 3PL services in Sydney?


By leveraging Freckl’s 3PL services in Sydney, Outside Beauty & Skincare reduced storage, labor, and shipping costs. The brand achieved higher fulfillment accuracy and operational efficiency, saving both time and money during high-demand periods in the beauty and skincare sector.


3. How did Freckl help beauty and skincare brands in Sydney scale efficiently during high-demand periods?


Freckl supported multiple beauty and skincare brands in Sydney by streamlining warehousing, automating order fulfillment, and ensuring next-day deliveries—key to managing rapid spikes in online demand during seasonal promotions and product launches across Australia.


4. How can Freckl help beauty brands in Sydney scale efficiently during peak seasons?


Freckl helps Sydney-based beauty brands scale by offering scalable warehousing, dedicated 3PL logistics, and fast, accurate shipping. This ensures smooth operations during sales peaks, product drops, and eCommerce surges—critical for skincare brands growing in competitive Australian markets.


5. What benefits did Outside Beauty & Skincare experience from Freckl’s services during peak demand in Sydney?


Outside Beauty & Skincare gained faster fulfillment, lower shipping errors, and reduced overhead with Freckl’s Sydney-based 3PL services. These benefits enabled the brand to meet seasonal demand efficiently while focusing on growth and customer experience in the beauty sector.


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